Privacy Policy

This Privacy Policy describes how WildPixel Optimization LLC collects, uses, discloses, and protects information in connection with wildpixel-optimization.com. This Policy applies to visitors, registered users, and customers of the Service (“you”). By using the Service, you acknowledge the practices described in this Policy.

WildPixel Optimization LLC is the entity responsible for the processing of your personal data described in this Policy (“data controller” for purposes of the GDPR). Our contact details are:

We collect the following categories of information:

• Technical and Device Metadata

  When you access or use the Service, we automatically collect technical information such as IP address,browser type and version, device identifiers, operating system, referring/exit pages, timestamps, and usage data collected through cookies and similar technologies.

• Content You Upload

  If the Service allows you to upload images or other files for processing (e.g. optimization, transformation, or analysis), we collect and process the content of those uploads, along with associated metadata (such asfile name, format, size, and EXIF data where present), solely to provide the requested processing functionality.

• Data from Connected Third-Party Integrations

  If you connect the Service to a third-party platform (for example, Meta/Facebook or Instagram) via that platform’s API, we receive only the data within the scope of the permissions (“scopes”) you authorise at the time of connection. This may include profile information, page or account identifiers, and content or metrics you have authorised us to access. We do not request permissions beyond what is necessary to provide the connected functionality, and we process such data in accordance with the relevant platform’s developer terms in addition to this Policy.

• Account and Contact Information

  If you create an account or contact us, we collect information such as your name, email address, company name, and any other information you choose to provide.

Where the GDPR applies, we rely on the following legal bases under Article 6 GDPR:

• Performance of a contract (Art. 6(1)(b)): to provide the Service you have signed up for, including account provisioning, image processing, and integration functionality you request.

• Legitimate interests (Art. 6(1)(f)): for purposes such as securing the Service, preventing fraud and abuse, improving and developing our product, and understanding aggregate usage — balanced against your interests and fundamental rights.

• Consent (Art. 6(1)(a)): where required, for example for certain cookies or marketing communications, which you may withdraw at any time.

• Legal obligation (Art. 6(1)(c)): where processing is necessary to comply with applicable law.

We use the information described above to:

• Provide, operate, and maintain the Service, including processing uploaded images and executing requested integrations;

• Authenticate users and secure accounts;

• Monitor, troubleshoot, and improve performance and reliability;

• Communicate with you about the Service, including updates, security notices, and support;

• Comply with legal obligations and enforce our terms;

• With your consent where required, send product or marketing communications.

We do not sell your personal information. We may share information with:

• Sub-processors and service providers who process data on our behalf (e.g. cloud hosting, storage, and infrastructure providers) under contractual data protection terms, as further described in our Data Processing Agreement;

• Third-party platforms you connect (e.g. Meta), limited to the data flows you authorise;

• Professional advisers, auditors, and regulators where necessary;

• A successor entity in connection with a merger, acquisition, or asset sale, subject to this Policy continuing to apply to your data;

• Law enforcement or other parties where required by law or to protect our rights, users, or the public.

Where personal data is transferred internationally (for example, from the European Economic Area, United Kingdom, or Switzerland to the United States), we rely on appropriate safeguards such as the Standard Contractual Clauses or other legally recognised transfer mechanisms.

We retain personal data for as long as necessary to provide the Service and for legitimate business purposes, such as maintaining performance, complying with legal obligations, resolving disputes, and enforcing agreements. Uploaded images are retained for 30 days after processing unless you request earlier deletion or a longer period is required by your account settings.

We use cookies and similar technologies to operate the Service, remember preferences, and understand usage. You can control cookies through your browser settings; disabling certain cookies may affect Service functionality. Where required by law, we will request your consent before setting non-essential cookies.

• Rights Under the GDPR / UK GDPR

  If you are located in the EEA, UK, or Switzerland, you have the right to:

  • Access the personal data we hold about you;

  • Request rectification of inaccurate data;

  • Request erasure (“right to be forgotten”);

  • Request restriction of processing;

  • Request data portability;

  • Object to processing based on legitimate interests, including profiling;

  • Withdraw consent at any time, where processing is based on consent;

  • Lodge a complaint with your local supervisory authority.

• Rights Under the CCPA/CPRA (California Residents)

  If you are a California resident, you have the right to:

  • Know what personal information we collect, use, disclose, and (if applicable) sell or share, and request access to specific pieces of that information;

  • Delete personal information we have collected from you, subject to certain exceptions;

  • Correct inaccurate personal information;

  • Opt out of the “sale” or “sharing” of personal information;

  • Limit the use and disclosure of sensitive personal information;

  • Not receive discriminatory treatment for exercising these rights.

• Do Not Sell or Share My Personal Information

  WildPixel does not sell personal information for money. To the extent our use of cookies, analytics, or advertising technologies could be considered a “share” or “sale” under the CCPA/CPRA, you may opt out at anytime via [“DO NOT SELL OR SHARE MY PERSONAL INFORMATION” LINK/MECHANISM] or by contacting us using the details.

• How to Exercise Your Rights

  You may exercise the rights above by contacting us at rakesh@wildpixel-optimization.com. We will verify your request and respond within the timeframe required by applicable law. You may also designate an authorised agent to submit a request on your behalf, subject to verification.

The Service is not directed to children under 16, and we do not knowingly collect personal information from children under 16. If you believe a child has provided us with personal information, please contact us so we can delete it.

We implement technical and organisational measures designed to protect personal data against unauthorised access, alteration, disclosure, or destruction, consistent with the measures described in our Data Processing Agreement. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us at:

We may update this Privacy Policy from time to time. If we make material changes, we will notify you by updating the “Effective Date” above and, where required by law, provide additional notice (e.g. by email or in-product notification). Your continued use of the Service after changes take effect constitutes acceptance of the revised Policy.